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Strategic & Tactical Research

Complete User Research: Strategic Insights, Tactical Results

Bring Insights to Your Team

Research expertise that grows and lasts. We don't just implement user research in your organization - we empower your teams to generate first-class insights themselves. With our tried-and-tested process consulting, you will establish a sustainable research culture that will continue to bear fruit after our deployment.

Align Business Strategy with User Reality: Strategic Research for Sustainable Growth

Research Maturity Assessment

Understand the role research can play in your success without the jargon. We will show you exactly which first steps make sense and how you can create real added value from them - starting with a simple 2-hour workshop that focuses on your specific challenges, critically examines the status quo and concludes with initial recommendations for action.

Research Vision & Roadmapping

Your business goals are our compass: We develop a research strategy that perfectly matches your development processes and delivers measurable results. Together, we identify the decisive levers for your business success and apply research precisely where it creates the greatest added value for your customers and your most important KPIs.

Team Enablement Program

Do you want to equip your UX design team with research skills? With practical training and individual coaching, we enable your employees to use research effectively for your business goals. From the first workshop to independent project management - we accompany your team step by step on the path to internal research excellence.

Research Operations Design

Turn research into a success factor: with well thought-out processes and efficient structures, we create the basis for sustainable research success in your company. No bloated processes, but practical solutions that your team can use productively right from the start - and that grow with your company.

Stay on Target: User Research for Evidence-Based Roadmaps

User Journey Mapping

Understand your customers at every stage: we uncover exactly where your users are enthusiastic and where they want more. With precise insights into the customer journey, you can immediately recognize which improvements bring the greatest added value - and can target where it is most important for your business success.

Rapid Research Sprints

Get the answers you need for your product decisions quickly: With targeted research sprints, we provide you with precise findings - exactly when you need them. No lengthy studies, just efficient research that directly answers your most pressing product questions.

Concept Testing

Ensure the success of your product with early feedback: we bring your concepts and prototypes directly to your target group and provide you with clear insights for the next development steps. This allows you to minimize risks and make the right decisions for your product.

Insight Activation Workshops

Turn insights into action immediately: In our dynamic workshops, we bring your product team together with the latest research insights and develop directly implementable solutions. No lengthy reports, just quick, well-founded decisions for your product.

Companies that make product decisions with us

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Choose your entry into effective research

Whether a quick research sprint or a long-term partnership: we adapt flexibly to your needs.

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Als Teil Deines Teams

  • Kein Overhead
  • Eingespielte Researchroutine
  • Schnelle Entscheidungen
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Einzelprojekt

  • Für spezifische Forschungsfragen
  • Direkte Handlungsempfehlungen
  • Flexible Methoden
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Consulting

  • Strategische Beratung
  • Workshops und Coaching
  • Prozesse und Operations
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Research-as-a-service

  • Flexible Research Power
  • Research on demand
  • Auf Ziele und Impact ausgerichtet
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Workshops

  • Ergebnisorientierte Sessions
  • Anfänger und Fortgeschrittene
  • Echter Lern Boost
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Panel Services

  • Rekrutierung für B2B und B2C
  • Panel- und Consent Management
  • leefs A11y-Panel (barrierefrei)
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  • Rekrutierung von Probanden mit Behinderung
  • Inklusives Nutzertesting
  • Workshops und Coaching
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Individuell

  • Flexibel und interims
  • Einzel Ressource oder Tandem
  • Einbindung spezieller Zielgruppen

We support you exactly as you need it - pragmatically, goal-oriented and without detours.

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More than 15 years of expertise
Remote, hybrid, on-site, AI-fascilitated
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No bullshit, but insights with impact

Ready to take the next step?

Ready to uncover valuable insights about your users? Let's discuss how our research expertise can help shape your product decisions.

Green Wave